Maison Amara
Fragrance House — Identity & Packaging
A Design Atelier
Design, as an act of devotion.
Yugam Studios crafts identities, spaces, and experiences for those who believe beauty is a discipline.
BrandingDigital & WebInterior & SpatialPackagingEditorial & PrintArt Direction
The Studio
Yugam — the union of two eras. We are a studio devoted to the meeting point of heritage and modernity, where hand-drawn instinct meets digital precision. We design anything, for anyone who demands everything.
- New Delhi
- EST. 2024
- Commissions
- 40+
- Continents
- 3
What We Design
Six disciplines, one standard.
- 01
Brand Identity
Names, marks, and voices that outlive their trends.
- 02
Digital & Web
Flagship websites and products, composed like architecture.
- 03
Interior & Spatial
Rooms, retail, and wayfinding that carry the brand in stone.
- 04
Packaging
Objects of desire — from unboxing ritual to shelf presence.
- 05
Editorial & Print
Books, journals, and matter worth keeping on paper.
- 06
Art Direction
Casting, image, and atmosphere for campaigns with conviction.
Selected Work
Commissions we keep close.
01
The Gilded Thread
Couture Atelier — Digital Flagship
Suvarna Hotels
Hospitality — Spatial & Wayfinding
Kōyō Tea Co.
Food & Beverage — Brand & Editorial
Ivory & Indigo
Publishing — Art Direction
How We Work
A slow, deliberate practice.
- 01
Listen
Every commission begins in stillness — we study your world before we sketch a line.
- 02
Distill
We reduce the brief to its essence: one idea, held up to the light.
- 03
Craft
Type, texture, space, and motion — composed with a jeweler's patience.
- 04
Deliver
We hand over not files, but a living system your brand can grow inside.
Kind Words
“They did not design a brand for us. They found the one that had been waiting inside the house all along.”